The IP address, that is short for Internet Protocol Address, is actually the number that identifies the different network devices. This kind of address allows the hardware device to communicate with other devices over the network. All IP addresses need to be unique in order to exist and do their work.
The different kinds of IP address are – public IP address, private IP address, static IP address and dynamic IP address. Users think of the IP address like they think of their home one, as it is the only way for others to reach you and communicate with you. The public IP is unique and the private is also unique within the local network it belongs to. When an IP address is assigned by a DHCP server, it is known as a dynamic IP address, and when it is not supported by one and has to be assigned manually, it is called a static IP address.
The static IP address does not change and is usually used by larger companies. The public IP address that was assigned to your router, on the other hand is a dynamic one. The dynamic IP address is known to change each time you connect to the Internet. There are some Internet service providers are assigned dynamic IP addresses that change less frequently.
The IP addresses that you received from your internet provider for your Internet devices are public IP addresses. That fact allows them to communicate with other devices with public IP address and stops them from doing so directly with devices with private IP addresses. In the case of a private address you need to use a router, in order to be able to exchange information, and the IP address of your personal compute is always a private one.
Among the many services provided on the internet in connection to the IP addresses, there stands out the specific service of the IP Locator, which gives you the location of any IP address on the planet. In computing, the IP locator is used to track the geographic location of other devices. It makes it possible to identify the country, city and postcode of the organization or person, the IP address has been assigned to.
Web sites, such as IPDatabase.com, which you can find at http://www.ipdatabase.com/ip-address-lookup/ – ip locator, allow you a real time identification of your website visitor’s geographic location by using IP addresses. Other information provided by the IP locators includes the hostname, the owner, the continent, country, region and city he or she resides in, the latitude and longitude, the time zone, the official language and the local currency.
The intelligence you gain by revealing the geographic location of your website visitors, for example, allows you to successfully target them with the appropriate advertising materials, to prevent fraud and easily analyze the website traffic. Therefore, the IP Locator can be used as a marketing and security tool.